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  • Web Development
  • UI/UX Design
  • SEO
  • Social Media
  • Pricing & Billing

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General Questions

What is Qodient?

Qodient is a digital agency specializing in web development, UI/UX design, social media management, and SEO optimization. We help businesses establish a strong online presence through custom websites, strategic marketing, and innovative designs that drive measurable results.

Where is Qodient located?

Qodient is headquartered in Edinburg, Texas, and serves clients throughout the Rio Grande Valley and across the United States. While we're based in the RGV, we work with clients nationwide through our virtual collaboration tools.

What industries do you work with?

We work with businesses across various industries, including healthcare, education, retail, hospitality, real estate, professional services, and non-profit organizations. Our team adapts our approaches to meet the specific needs and challenges of each industry, ensuring tailored solutions that drive results.

How do I get started working with Qodient?

Getting started is easy! Simply contact us through our website form, email us at hello@qodient.com, or call us at (956) 605-2721 to schedule a free consultation. During this initial meeting, we'll discuss your business goals, project requirements, and how our services can help you achieve success.

What is your typical project process?

Our typical project process includes:

  • Discovery: We learn about your business, goals, and requirements.
  • Strategy: We develop a tailored plan to meet your objectives.
  • Design: We create mockups and prototypes for approval.
  • Development: We build your solution using best practices.
  • Testing: We thoroughly test functionality and user experience.
  • Launch: We deploy your project and ensure everything works properly.
  • Support: We provide ongoing maintenance and support as needed.

Services Questions

What services does Qodient offer?

Qodient offers a comprehensive range of digital services, including:

  • Web Development: Custom websites, e-commerce platforms, web applications
  • UI/UX Design: User interface design, user experience optimization, design systems
  • Social Media Management: Content creation, campaign management, community engagement
  • SEO Optimization: Technical SEO, content optimization, local SEO, analytics

Visit our Services page for more detailed information about each offering.

Do you offer maintenance plans?

Yes, we offer flexible maintenance plans to keep your website secure, up-to-date, and performing optimally. Our maintenance services include regular updates, security monitoring, performance optimization, content updates, and technical support. We tailor maintenance packages to meet your specific needs and budget.

Can you update my existing website?

Absolutely! Whether you need minor updates, a design refresh, or a complete overhaul, we can work with your existing website. We'll evaluate your current site and recommend the most effective and cost-efficient solutions to meet your goals. In some cases, updates to an existing site may be more practical, while in others, starting fresh might provide better long-term value.

How do you measure the success of your services?

We measure success based on your specific goals and key performance indicators (KPIs). Depending on your objectives, we might track metrics such as:

  • Website traffic and engagement
  • Conversion rates and lead generation
  • Search engine rankings and visibility
  • Social media growth and engagement
  • E-commerce sales and revenue
  • User satisfaction and feedback

We provide regular reporting and insights to help you understand the impact of our services on your business goals.

Web Development Questions

What types of websites do you build?

We build a wide range of websites, including:

  • Business and corporate websites
  • E-commerce stores and marketplaces
  • Membership and subscription sites
  • Portfolio and showcase websites
  • Blogs and content platforms
  • Custom web applications and solutions
  • Educational and non-profit websites

Each website is custom-built to meet your specific business needs and objectives.

Which content management systems (CMS) do you work with?

We work with several content management systems, including:

  • WordPress: The world's most popular CMS, ideal for blogs, business sites, and more
  • Shopify: A powerful platform for e-commerce businesses
  • WooCommerce: WordPress's e-commerce solution for flexible online stores
  • Custom CMS solutions: Tailored systems for unique business requirements

We recommend the best CMS for your project based on your specific needs, content management requirements, and growth plans.

How long does it take to build a website?

Website development timelines vary based on the project's complexity, features, and content requirements. Here are general timeframes:

  • Basic business website: 3-6 weeks
  • E-commerce website: 6-12 weeks
  • Custom web application: 8-16 weeks or more

During our initial consultation, we'll provide a more accurate timeline based on your specific project requirements. Factors that can affect timing include the availability of content, feedback turnaround time, and the complexity of custom features.

Will my website be mobile-friendly?

Absolutely! All websites we build are fully responsive and mobile-friendly, ensuring an optimal viewing experience across all devices—desktops, laptops, tablets, and smartphones. Mobile responsiveness is not just an option but a standard feature of our development process. With more than half of web traffic coming from mobile devices, we prioritize mobile-first design approaches to ensure your website performs exceptionally well on all screen sizes.

Do you provide website hosting?

Yes, we offer reliable and secure hosting solutions for websites we build. Our hosting packages include:

  • Fast, secure servers with excellent uptime
  • Regular backups to protect your data
  • SSL certificates for secure connections
  • Technical support and monitoring
  • Scalable resources to accommodate growth

If you prefer to use your own hosting provider, we're happy to work with them as well. We can recommend the best hosting solution based on your website's specific requirements and expected traffic.

UI/UX Design Questions

What's the difference between UI and UX design?

UI (User Interface) design focuses on the visual elements of a digital product—the colors, typography, layout, and interactive elements that users see and interact with. It's about creating visually appealing, cohesive, and branded interfaces.

UX (User Experience) design is broader, encompassing the entire user journey and how users feel when interacting with your product. It includes research, testing, and strategy to ensure the product is useful, usable, and enjoyable.

At Qodient, we combine both UI and UX design principles to create digital experiences that are not only visually stunning but also intuitive, user-friendly, and effective at achieving your business goals.

How does your design process work?

Our design process typically follows these steps:

  1. Discovery & Research: Understanding your business, users, competitors, and goals
  2. User Personas & Journey Mapping: Identifying target users and their interaction paths
  3. Information Architecture: Organizing content and functionality logically
  4. Wireframing: Creating low-fidelity layouts to establish structure
  5. Visual Design: Developing the color scheme, typography, and visual elements
  6. Prototyping: Building interactive mockups to test functionality
  7. Testing: Gathering user feedback and making improvements
  8. Finalizing: Preparing design assets for development

Throughout this process, we collaborate closely with you to ensure the final design meets your expectations and business objectives.

How do you approach accessibility in your designs?

We believe good design is inclusive design. We incorporate accessibility considerations from the beginning of our process, following WCAG (Web Content Accessibility Guidelines) to ensure our designs are usable by people with diverse abilities. Our approach includes:

  • Ensuring sufficient color contrast for readability
  • Designing for keyboard navigation
  • Implementing proper heading structures and semantic HTML
  • Providing text alternatives for images
  • Creating focus states for interactive elements
  • Testing with accessibility tools and screen readers

By prioritizing accessibility, we not only make your digital products available to a wider audience but also improve the overall user experience for everyone.

What deliverables should I expect from a design project?

Depending on the scope of your project, design deliverables may include:

  • User research findings and insights
  • User personas and journey maps
  • Sitemap and information architecture diagrams
  • Wireframes for key pages or screens
  • High-fidelity mockups of all designed interfaces
  • Interactive prototypes for testing and demonstration
  • UI component libraries or design systems
  • Design specifications and assets for development
  • Style guides with colors, typography, and usage guidelines

We provide all files in appropriate formats (Figma, Sketch, Adobe XD, etc.) and work closely with development teams to ensure designs are implemented accurately.

SEO Optimization Questions

What SEO services do you offer?

Our comprehensive SEO services include:

  • Technical SEO: Site structure optimization, mobile-friendliness, page speed improvements, schema markup
  • On-page SEO: Keyword research, content optimization, meta tags, internal linking
  • Off-page SEO: Link building, citation management, online reputation
  • Local SEO: Google Business Profile optimization, local citations, review management
  • Content Strategy: SEO-driven content planning and creation
  • SEO Audits: Comprehensive analysis of your current SEO performance
  • Analytics & Reporting: Regular performance tracking and insights

We tailor our SEO strategies to align with your business goals and target audience.

How long does it take to see results from SEO?

SEO is a long-term strategy that typically follows this timeline:

  • 1-3 months: Implementation of technical improvements, on-page optimizations, and initial content strategy
  • 3-6 months: Initial improvements in rankings, visibility, and organic traffic for less competitive keywords
  • 6-12 months: Significant improvements across a wider range of keywords, noticeable increase in organic traffic and conversions
  • 12+ months: Substantial and sustained growth in rankings, traffic, and conversions, with expanding keyword visibility

The timeline can vary based on factors such as your website's current status, industry competitiveness, content quality, and technical implementation. We set realistic expectations and provide regular progress updates throughout the process.

Do you guarantee first page rankings?

We do not guarantee specific rankings, and we advise caution with any agency that does. Search engine algorithms consider hundreds of factors, many of which are outside our direct control. Additionally, search results can vary based on location, device, user history, and other personalization factors.

What we do guarantee is ethical, white-hat SEO practices that follow search engine guidelines and industry best practices. We focus on sustainable, long-term results rather than quick fixes that might lead to penalties. We'll set realistic expectations, provide transparent reporting, and continuously optimize our strategies based on performance data.

How do you report on SEO progress?

We provide comprehensive monthly reports that track the progress of your SEO campaigns. Our reports include:

  • Organic traffic growth and trends
  • Keyword rankings and visibility changes
  • Conversion metrics (leads, sales, sign-ups)
  • Technical SEO improvements
  • Content performance analytics
  • Backlink profile growth and quality
  • Local SEO performance (if applicable)
  • Completed tasks and upcoming priorities

We present these reports in clear, jargon-free language and are available to discuss the results and answer any questions you might have. Beyond reporting, we provide strategic insights and recommendations based on the data to continuously improve your SEO performance.

Social Media Questions

Which social media platforms do you manage?

We manage a wide range of social media platforms, including:

  • Instagram
  • Facebook
  • LinkedIn
  • Twitter/X
  • TikTok
  • YouTube
  • Pinterest

Rather than spreading efforts across all platforms, we develop a strategic approach that focuses on the platforms most relevant to your business, industry, and target audience. This ensures more effective resource allocation and better results.

What does social media management include?

Our social media management services typically include:

  • Strategy Development: Creating a tailored social media plan aligned with your business goals
  • Content Creation: Developing engaging posts, graphics, videos, and stories
  • Content Calendar: Planning and scheduling consistent content
  • Community Management: Responding to comments, messages, and engaging with followers
  • Growth Tactics: Implementing strategies to increase followers and engagement
  • Paid Social Campaigns: Creating and managing targeted advertising
  • Analytics & Reporting: Tracking performance and providing insights
  • Competitor Analysis: Monitoring industry trends and competitor activities

We customize our services based on your specific needs, whether you require full-service management or support in specific areas.

How often will you post on my social media accounts?

Posting frequency depends on several factors, including your industry, target audience, content strategy, and the specific platforms being used. Typically, our posting schedules look like:

  • Instagram: 3-5 posts per week, plus regular stories
  • Facebook: 3-4 posts per week
  • LinkedIn: 2-3 posts per week
  • Twitter/X: 5-7 posts per week
  • TikTok: 3-5 posts per week

We believe in quality over quantity—posting consistently valuable content is more effective than posting frequently with lower quality. We'll work with you to determine the optimal posting schedule for your business and adjust as needed based on performance data.

How do you measure social media success?

We measure social media success through a combination of metrics aligned with your business objectives. Common metrics we track include:

  • Engagement: Likes, comments, shares, saves, and overall engagement rate
  • Growth: Follower increase and audience expansion
  • Reach & Impressions: Content visibility and brand awareness
  • Website Traffic: Visitors referred from social platforms
  • Conversions: Leads, sales, or specific actions generated
  • Return on Investment (ROI): Results relative to resources invested
  • Sentiment & Brand Perception: How people are talking about your brand

We provide regular reports with these metrics and actionable insights to help you understand the impact and value of your social media efforts.

Pricing & Billing Questions

How much do your services cost?

Our pricing varies based on the specific services, project scope, and your unique requirements. We offer both project-based pricing and monthly retainer options.

Project-based pricing examples:

  • Basic websites typically range from $3,000 to $8,000
  • E-commerce websites typically range from $8,000 to $25,000
  • Custom web applications typically start at $15,000
  • UI/UX design projects typically range from $2,500 to $15,000

Monthly retainer examples:

  • SEO services typically range from $1,000 to $3,500 per month
  • Social media management typically ranges from $1,200 to $4,000 per month
  • Website maintenance typically ranges from $250 to $1,000 per month

For an accurate quote tailored to your specific needs, please contact us to schedule a consultation.

What payment methods do you accept?

We accept various payment methods for your convenience:

  • Credit/debit cards (Visa, Mastercard, American Express, Discover)
  • Bank transfers (ACH)
  • Checks
  • PayPal

For ongoing services, we offer the option to set up automatic recurring payments to ensure uninterrupted service.

What is your payment schedule?

Our payment schedules vary based on the type of service:

  • Project-based work: Typically requires a 50% deposit to begin, with the remaining 50% due upon project completion. Larger projects may be divided into multiple milestone payments.
  • Monthly retainer services: Billed monthly, either at the beginning of each month or on a specific billing date agreed upon in your contract.
  • Maintenance plans: Can be billed monthly, quarterly, or annually, with discounts available for upfront annual payments.

All payment terms are clearly outlined in our proposals and contracts before work begins. We're flexible and can work with you to establish a payment schedule that works for your budget and cash flow.

Do you offer any guarantees?

Yes, we stand behind the quality of our work:

  • For web development projects, we offer a 30-day warranty after launch to address any bugs or issues that may arise.
  • For ongoing services, we commit to defined service level agreements (SLAs) regarding response times, deliverables, and quality standards.

While we don't guarantee specific outcomes for SEO or social media services (as many factors outside our control can influence results), we do guarantee our commitment to best practices, transparent reporting, and continuous optimization based on performance data.

If you're ever dissatisfied with our services, we encourage you to communicate with us promptly so we can address your concerns and ensure your satisfaction.

Have More Questions?

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